Monday, 25 December 2017

Automotive Steering Control Module Market 2017-2021

MRC Announces the Publication of its Research Report – Global Automotive Steering Control Module Market 2017-2021

MRC recognizes the following companies as the key players in the global automotive steering control module market: Bosch, DENSO, Nexteer Automotive, and ZF Friedrichshafen.

Other Prominent Vendors in the market are: CIE Automotive, Eaton, HELLA, Hyundai Mobis, JTEKT, KSR International, Leopold Kostal, Mando, NSK, and Thyssenkrupp.

Commenting on the report, an analyst from MRC’s team said: “One trend in the market is growing demand for SBW technology. The SBW technology uses electrically connected motors to control the steering system of a vehicle. It removes the physical connection between the steering wheel and the steering system and offers efficient feedback from the steering system, and in the process makes the vehicle more fuel efficient.”

According to the report, one driver in the market is increasing demand for vehicles. The demand for passenger cars is exponentially increasing in emerging economies, such as Brazil, China, and India, due to significant economic growth and increase in the purchasing power of consumers. The growth of emerging markets and the increase in global trade activities, especially in the BRIC nations – Brazil, Russia, India, and China–, have been tremendous. China's massive catalytic fiscal packages in recent years have made it the leader among emerging markets. Over past few years, China has continued to be the world's largest automotive market. In India too, the automotive market is rapidly growing. Many automotive OEMs are entering and setting up their bases in India to tap the enormous market potential.
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Further, the report states that one challenge in the market is high cost pressure faced by vendors and OEMs. The price of steering systems has risen in step with the costs of product development, designing, and maintaining steering system technologies, such as sensors and radars. Further, the prices of raw materials, such as steel, electronic components, and plastics – used to produce steering systems – have increased recently. This has forced manufacturers to reconsider their decision to adopt technologically-advanced steering systems, such as EPS and EHPS, that feature both electronic and mechanical components.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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